A full-stack developer
that actually ships.
The numbers.
About me.
Clean markup, custom WordPress themes from scratch, and websites that pull their weight in search.
My name is Juan José Zermeño Godínez, and I have a passion for coding and web programming. I've been building websites since I was 15 years old.
I also have a deep love for traveling and strive to learn new technologies every day.
Over 22 years of experience across Frontend and Backend — SCSS, CSS, HTML, JavaScript, Git and PHP. I specialize in building custom WordPress and Craft CMS sites from scratch.
Several projects I've developed have reached over 65,000 unique visitors per day — driven purely by strong SEO, without paid advertising.
Proof that sites can scale calmly.
Traffic earned through SEO, not bought.
Multiple builds sustain their audience purely through on-page SEO, caching and clean markup.
Several projects I've shipped reach 65,000+ unique visitors a day — driven purely by SEO, without paid advertising.
Sites tuned with plugin-level and server-side caching to hold up under sustained load.
Talk performance →Craft CMS matrices, WordPress ACF block libraries and bespoke Shopify themes.
Editors build pages themselves — no dev in the loop.
The tools I work with.
A working stack shaped by two decades of shipping production sites — servers, frameworks, frontend and measurement.
Infrastructure
01Platforms
02Interface
03Engine room
04WordPress, deep.
Elementor · ACF · WP Bakery
WooCommerce · GraphQL
Extensive experience creating themes from scratch and from bases like _underscores and understrap. Custom modules for WP Bakery and Elementor blocks, deep ACF integration.
Optimized WordPress sites receiving over a million monthly visits — caching via plugins and server-side. Dynamic sites where editors rearrange ACF blocks to assemble landing pages on the fly.
WordPress as a headless backend via GraphQL, feeding React frontends. Commerce with WooCommerce + Stripe, MercadoPago, PayPal; leads via CF7 → CRM.
A few of many.
Craft CMS sites with reusable component matrices, WordPress themes with ACF block libraries, and one-off landing pages.
SaaS · Bitslabwalinks — WhatsApp link platform.
A Laravel SaaS for short WhatsApp links on wha.mx: custom aliases, QR codes, click analytics, multilink pages and multi-agent team inboxes.
The Tech Tribe.
Custom plugins, shortcodes and user-management for a WP membership platform.
Evergreen.
WP from scratch on Hello Elementor with custom shortcodes, blocks and ACF.
Vivant Health.
WordPress on Hello Elementor, custom Elementor blocks and ACF fields.
Eisner Health.
WordPress with Elementor + ACF, focused on multimedia content management.
Craft CMS · NeoVera.
Full redesign in Craft CMS with reusable components via the Neo plugin.
Maria & Ricardo's.
Personalized WordPress theme on understrap, ACF for full content control.
Transport Connect.
WordPress site with ACF-driven admin and Contact Form 7 integration for inbound logistics leads.
Alemania Motors.
Custom Craft CMS theme with a matrix of reusable components driving every page.
A landing page built from pure HTML & CSS.
A landing page for a Sensis campaign — no framework, just clean markup and craft.
Solei Store.
Shopify theme built from scratch for a Mexican clothing store.
Full-stack build for CBC Metals.
Frontend and backend using pure CSS, SCSS, Vanilla JavaScript and Craft CMS.
Let's build something real.
Open to freelance, contract and full-time work on WordPress, Craft CMS, and PHP-heavy stacks. Based in Nayarit, México — comfortable across US/LATAM timezones.